See the street where you grew up in an Arcade Fire video!

What a brilliant idea. A tool that lets you personalise a music video to include footage of something which is sentimentally important to you. And what could evoke more memories (good and bad) than images of the street where you grew up! Real and proper!

The tool, which is here http://thewildernessdowntown.com lets you type in your old address and then uses google maps to pull in images of your street! Your old best friend’s house… the caravan outside number five… the shop where you once stole some sweets… and the scrubby bit of ground where you had your first kiss… 

The video is also amazing as it runs from different pop-up windows showing simultaneous action. It’s all done in HTML 5 which is weird and cool for a video too. Although the app’s been live for a while now, it’s recently been updated and is much more fun.

Oh, and once you’ve watched your video, you can create a postcard to send to the former you using a stylised drawing tool. Another beautiful idea!